August 7, 2015

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LANE’S END FARM TO SPONSOR BREEDERS’ CUP CHALLENGE TELEVISION SERIES

LEXINGTON, Ky. (August 7, 2015) – Lane’s End Farm, one of the world’s leading Thoroughbred breeding farms, has been named the presenting sponsor of the “Breeders’ Cup Challenge: Win and You’re In” Series on NBC and NBCSN.

The “Breeders’ Cup Challenge: Win and You’re In Series – presented by Lane’s End Farm” consists of 10 telecasts on NBC and NBCSN from the nation’s premier tracks, featuring automatic qualifying races leading into the Breeders’ Cup World Championships, Oct. 30-Oct. 31. NBC and NBCSN will also televise live the Breeders’ Cup World Championships from Keeneland Race Course in Lexington, Ky. The complete television Schedule can be found at the following link: http://challenge.breederscup.com/schedule

The series continues on Saturday with the $1.25 million Whitney (G1) for 3-year-olds and older, at Saratoga Race Course in Saratoga Springs, N.Y., with the winner receiving an automatic berth into the $5 million Breeders’ Cup Classic. The 2014 Belmont Stakes winner Tonalist and Metropolitan Handicap (G1) winner Honor Code lead an outstanding 10-horse field.

“Lane’s End is always eager to support the industry, particularly at its highest level. And no set of races anywhere shapes the sport like the domestic and international events of the Breeders’ Cup Challenge Series,” said William S. Farish, owner of Lane’s End Farm. “This is a partnership that we are very excited about and applaud NBC and Breeders’ Cup for showcasing these great races for fans across the country.”

“We are very pleased that Lane’s End has made a strong commitment to the Breeders’ Cup Challenge series,” said Craig Fravel, Breeders’ Cup President and CEO. “The series has proven to be a great way for fans to get more involved in the Breeders’ Cup and Thoroughbred racing leading to the Championships, and we are delighted that Lane’s End has joined us in this effort.”

In addition to its sponsorship if the Breeders’ Cup Challenge Series, Lane’s End Farm has a been an official Breeders’ Cup Farm partner since 2007, and is the presenting partner of the Trackside Marquee Breakfast at this year’s Breeders’ Cup at Keeneland.

 

About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships.  The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2015 Breeders’ Cup World Championships, consisting of grade 1 13 races and purses and awards totaling more than $26 million will be held October 30-31 at Keeneland Race Course in Lexington, and will be televised live by the NBC Sports Group. The $5 million Breeders’ Cup Classic will be shown live and in primetime on NBC from 8-9 p.m. ET. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, FacebookTwitter and YouTube.

About Lane’s End
Since founding Lane’s End in 1979, Will Farish has built one of the world’s premier thoroughbred farms through industry-leading success in its stallion and sales divisions, while offering clients top-caliber services, such as matings, boarding and bloodstock representation. Over the years, Lane’s End has developed some of the sport’s most influential sires like A.P. Indy, Kingmambo, Dixieland Band, Smart Strike and has been named the Leading Stud Farm in North America 13 times. Their current roster includes proven stallions such as Candy Ride (ARG), Lemon Drop Kid, Mineshaft, Curlin and City Zip. As well as a young group of impressive stallions like Quality Road, Noble Mission (GB), Discreetly Mine, The Factor, Union Rags, Twirling Candy and Morning Line.  Lane’s End also has an extraordinary record at the sales, achieving leading consignor status on 26 occasions, while selling more than 365 stakes winners and counting. Of those, Lane’s End has been the consignor of champions such as A.P. Indy, Saint Liam, Rags to Riches and Lemon Drop Kid. Learn more at www.lanesend.com.

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